Nisha Jain is a Senior Vice President at GBAO with over a decade of experience in conducting quantitative and qualitative research for Democratic candidates, progressive causes, advocacy groups, and Fortune 500 companies.

Prior to joining GBAO, Nisha served as a Senior Director at Purple Strategies. As part of the Insights team, she led design, execution, and analysis for US and global research engagements for clients looking for rapid research in response to a crisis or looking to bolster their brand reputation. She also served as an in-house expert advising client teams on research methodologies and advanced analytics.

Prior to joining Purple, Nisha was Research Director at Momentum Analysis, where she led quantitative and opposition research for Democratic campaigns, oversaw survey methodology and administration, analyzed data, performed multivariate statistical analysis and developed targeting recommendations.

Nisha also serves on the board of directors of the Washington Leadership Program, a national non-profit organization developing the next generation of South Asian American leaders. Nisha is a graduate of George Mason University where she earned a bachelor’s  degree in Mathematics.